How to Take Advantage of Space for Instagram Bio

If you are familiar with Instagram, you might notice that they provide space for Instagram bio. In this article, we are going to talk about how to optimize your Instagram bio. Some people who use Instagram fail to understand the importance of Instagram bio. Meanwhile, professionals are optimizing it for specific purposes such as marketing strategy. They are able to use the provided space to engage their viewers. Aside from giving you space to give brief description of the users, it can be optimized for your benefit. Here is how you can do that.

How to Optimize the Space for Instagram Bio

1.    Be brief and specific
As you might already notice, the Instagram bio is limited. Instagram only provides you with no less than 160 characters. It means that you need to fit in your description in such tight space. Therefore, it is important to be brief. For some people, 160 characters are not that much. In this case, you need to optimize your Instagram bio and make it specific. It allows your viewers to understand what you have to offer easily.

2.    Make it appealing
You can make your Instagram bio looks appealing in many ways. One of the most popular methods to make Instagram bio appealing is by making it centered. Unfortunately, Instagram does not come with option to center your Instagram bio. You might think by tapping on space for Instagram bio several times can make it centered but you cannot. Multiple spaces added in your Instagram bio will be automatically deleted. In this case, you can use invisible spaces instead. You can copy and paste it from internet to your Instagram bio.
Space for Instagram Bio
3.    Include your website
If you think that 160 characters provided on your Instagram bio is not enough, you can include your website link on the description instead. Your viewers will be directed to specific website that allows you to tell them more. This method also allows you to improve the visibility of your website as well. Generic traffic will come to your website from your Instagram.

4.    Use symbols
Symbols are required to make specific section of the description on the Instagram bio looks stand out more. You might not have plenty of symbols to use for your description. In this case, you can use emoji instead. Emoji can be obtained from keyboards with emoji feature. Make sure you do not overuse it. That will make your viewers think you are unprofessional. Be wise on which symbols or emoji you need to use for your Instagram bio.

5.    Use hashtag
Hashtag (#) is systematic and elaborate way to tag your idea. It allows you to improve the visibility of your Instagram post. Hashtag gather everything in the same category. Therefore, it is important to make sure that your Instagram account is about something specific. Use hashtag on the space for Instagram bio in accordance to the specific topic of your Instagram account. Use trending hashtag to make sure more people can reach your account.

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